CoachStrategies

How I Work

Here is what you can expect working with me:

• More business. I research, analyze, develop and test strategies for promoting your business online. I consume and process a large stream of information, extract the strategies you need to be successful, then help you apply them to your business. The result: you spend less time figuring out how to promote your business online and more time helping people.
• A powerful platform to take your message to the world. The web allows you to publish information in a wide array of formats so you can get your message out to people right now, anywhere in the world. You build an audience and grow your coaching practice at the same time.
• Less stress and confusion—you’re not in this alone anymore. Now you have somebody you can rely on to help you set goals, create a workable strategy and get you on the web. I can make things clear. I can provide those small, priceless insights that one only gets from hard-won experience. I help you take care of all the details. I’m dedicated to helping you succeed on the web.

My Philosophy

• Results Matter. It is not enough to simply have a website. A website must have a purpose and get results.
• Start With Measurable Goals. Getting results starts with knowing what you want. The focus of our web strategy always begins and ends with measurable goals.
• Have a Strategy. There are only so many dollars and so many hours. Having a strategy means having an organized way to use resources to achieve goals.
• Be Flexible. We have measurable goals so we can gauge the results of our efforts. This is feedback. If feedback tells us our strategy is not working, we need to be flexible and adjust.

My Approach

• Organized. Every effort taken needs to square with the goals you and I have established. We have a strategy to make sure we keep accountable and stay on track.
• Flexible. If something doesn’t work, we look at what went wrong and we try something else. Results Matter.
• Fast. The web is so powerful because in many cases it is so immediate. While it can take time to build traffic and an audience, we execute quickly to make sure you aren’t lagging behind.
• Thorough. I’ve been at this a while. I’ve learned the little insights that hard-won experience teaches. This means we don’t miss crucial details.

My Process

• Orientation. We get in touch over phone or email and discuss what you are looking for, where you are at now and what your time frame is like.
• Planning. We will identify measurable goals and develop a strategy to start moving forward.
• Execution. I guide you through the hands-on activities of implementing the strategy.
• Management. Now that we have something live, we gather key metrics so we can measure our results against our goals. If we are not getting the results we want, we adapt our strategy using the data, implement any changes and keep pushing forward.

A successful online identity is the direct result of repeatedly cycling through this process of Orientation, Planning, Execution and Management.

Why I’m Different

• Experience. I have 10 years experience building websites, developing online strategies and helping others use the web to improve their business.
• Skillset. I’m intimately familiar with every facet of maintaining and promoting a web presence, building site traffic and online sales. This allows me to see how all the pieces fit together and build a tight, effective strategy for you.
• I believe in the value of coaching. I am a coaching client to this day. I have benefited tremendously from coaching and recommend it to anybody that is interested in seeing positive change in their life. I would not be where I am today without coaching. I want to help coaches take their messages to the world and extend their reach so that more people can experience what I have experienced.

Now that you have a better picture of the results you can expect by working with me and my approach and philosophy of working with clients, go to the Services page to learn about the specific services I offer.